Press & News

Our PR Approach

We believe PR should be engaging, purposeful and measurable. That’s why our services are designed to integrate seamlessly with your marketing campaigns, sales efforts and organizational goals.

How Prepared Is Your Community to Use Public Relations to Boost Sales?

This quick assessment helps your team understand how ready your community is to attract leads and strengthen trust through public relations (PR). Check the statements that apply. The more you check, the more PR-ready you are!

October 9, 2026
We’re Not Gonna Take It: Gen X Expects a Different Senior Living Experience

July 7, 2026
Two Senior Experts Share an Insider’s Guide to Confident Aging in New eBook, A Good Life Anywhere

May 18, 2026
Hillcrest and 3rd3rd Reframe Senior Living Marketing at LeadingAge California Conference

April 29, 2026
Finding Your Voice: How Senior Care Communities Can Build a Distinct and Trustworthy Brand

April 20, 2026
3rd3rd Marketing President Cynthia Thurlow to Challenge Status Quo at LeadingAge Leadership Summit

March 12, 2026
3rd3rd Marketing Shares the Stage at National Conferences to Redefine Senior Living Engagement

February 15, 2026
3rd3rd Marketing and AgingIN Tackle Senior Living’s Workforce Crisis

November 4, 2025
Solo Agers: An Untapped Prospective Resident Pool for Senior Living

November 3, 2025
3rd3rd Marketing Brings “Un-Senior Living” to LeadingAge Annual Conference Championing Inclusive, Age-Positive Marketing in Senior Living

October 9, 2025
On Ageism Awareness Day, 3rd3rd Marketing Urges Organizations to Rethink How They See Age

August 13, 2025
3rd3rd Marketing Rebrands CFI as AgingIN to Inspire the Future of Eldercare

August 12, 2025
Our 3rd3rd Founder, Cynthia Thurlow, Was Pleased to be Featured in an Episode of Elevate Eldercare with AgingIN‘s CEO, Susan Ryan

August 5, 2019
Older People Are Ignored and Distorted in Ageist Marketing, Report Finds

September 25, 2019
Older Americans Are Half the Country, but Seldom Seen in Online Ads