3rd3rd Blog
Gen X Is Already Judging Senior Living: Five Marketing Changes Communities Need to Make Now
Many Gen Xers are already researching communities for their parents, comparing options, reading reviews and reaching out to sales teams. That means they’re forming opinions about senior living right now, including whether they could ever imagine choosing it for themselves.
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The Marketing Blind Spots Costing Senior Living Communities Occupancy
The senior living industry is going through a major change. This probably isn’t a surprise to anyone responsible for occupancy, sales or marketing.
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Elder Abuse Awareness Month: The Importance of Starting a Conversation Today
Elder Abuse Awareness Month is an important opportunity for senior living organizations to address a topic that is often misunderstood and rarely discussed.
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